Zion Market Research has published a new report titled “Public Cloud Platform as a Service (PaaS) Market by Service (Cloud Application Platforms, Cloud Integration Services, Cloud Data Services, Cloud Application Development & Life-Cycle Services and Other Cloud Platform Services): Global Industry Perspective, Comprehensive Analysis and Forecast, 2015 – 2021.” According to the report, global demand for public cloud platform as a service (PaaS) market was valued at USD 2.11 billion in 2015 and is expected to generate revenue of USD 9.12 billion by the end of 2021, growing at a CAGR of slightly above 30% between 2016 and 2021.
Platform as a service (PaaS) is a cloud computing model that brings applications over the Internet. In this model, a cloud provider offers software and hardware tools typically needed for application development by its consumers as a service. Provider hosts the software and hardware on its own infrastructure. As a result, PaaS reduces the burden of customers to install in-house hardware and software to run and develop a new application. There are numerous types of PaaS available such as private, public and hybrid. PaaS was initially developed as an application solution in the public cloud, before expanding to incorporate private and hybrid options.
Public cloud platform-as-a-service market is segmented into cloud application platforms, cloud integration services, cloud data services, cloud application development & life-cycle services and other cloud platform services. Other types of PaaS includes cloud business process management (BPM) PaaS, cloud horizontal portal services, cloud business analytics PaaS (baPaaS), cloud application governance PaaS, cloud MFT services etc. The largest segments within the public cloud PaaS market was cloud application platform services (aPaaS), accounted for around 34.0% of total PaaS market in 2015.
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Integration platform as a service (iPaaS) is a platform as a service that enables subscribers to execute integration projects involving any combination of cloud resident and on-premises endpoints such as data sources, services applications, and processes. This is realized by leveraging the iPaaS capabilities to manage, deploy, develop, execute, and monitor integration flows linking multiple endpoints. Cloud integration service segment held around 11.4% of the market share in 2015.
PaaS spending is relatively low worldwide, and it is almost generated by North America, followed by Europe and few mature IT industries in countries of Asia Pacific. All mature economies have combined share of approximately 90% of global PaaS spending. North America represents largest market share with 58.8% share of the overall market in 2011. Asia Pacific is also expected to record the fastest growth with CAGR 31.2% over the forecast period. There is rising adoption rate of PaaS solutions in cost-sensitive and developing economies of Asia Pacific and the Rest of the World. Market participants are employing the practice of reducing subscription and annual fee. Such strategies adopted by the players are intensifying the overall competition in the market space.
Some of the well-established players in this market include Engine Yard, Google Inc, IBM, Oracle, Saleseforce, Microsoft Corporation and Amazon Web Services, Inc. 2015 year, marked the entry of key tech giants into the PaaS market. AWS sustained to innovate at a rapid pace bringing in additional services and features to its platform. Several other players like Mendix have an established aPaaS business. However, these small players face increasing challenges as the large infrastructure software vendors such as IBM, Microsoft, Software AG and Tibco increasing their aPaaS efforts.